Toronto · Outcomes Engineer at Diabsolut

People, ideas,
and things I make.

I'm Shmuel. I build Salesforce proofs of concept (POCs), configure practical AI helpers, and spend some of my spare time finding out what else the homelab can do.

Relationships > transactions.

See what I'm making Say hello

Shmuel Pressman with his wife and two daughters
happy to talk shop, sports,
or the homelab

On the workbench

Things I've been making

All project stories →

02 / AI · Configuration & integration

Specialist AI helper

Configuring a Salesforce-focused assistant around a narrower brief, inspectable work, and a human review boundary.

Configured and integrated third-party tools with AI assistance

Read the story →

03 / Self-hosting · Everyday learning

A personal homelab

Running my own services is a way to learn about maintenance, recovery, and the small conveniences worth looking after.

Configured, integrated, and operated with AI assistance

Read the story →

The homelab corner

Sometimes being interested is enough of a reason.

Self-hosted photos, monitoring, automation, and the care that keeps them useful. This is a personal learning space, not a live dashboard or a consulting pitch.

Come down the rabbit hole →

About

I'm Shmuel, based in Toronto. My background is in Child and Youth Work, followed by roles in telecom, retail, commerce software, and Salesforce. It isn't a straight line on a resume, but those are all parts of my working life, not a preamble to the technical bit.

Today I'm an Outcomes Engineer at Diabsolut, building Salesforce POCs and tools around the tasks people need to do. My earlier roles at Salesforce were Account Executive roles. Building on the Salesforce platform at Diabsolut is a different chapter.

I'm a husband, father, and cancer survivor. Outside work, I spend time with my family, follow sports, and tinker with my homelab. Learning and teaching still matter to me. I like figuring something out, then finding a way to explain it without making someone feel they should already know.

The homelab is a place for curiosity without needing a pitch. I like being able to wonder how something works and then get my hands on it. It doesn't all have to turn into something useful for work. Sometimes being interested is enough of a reason.

A small homelab rabbit hole

What happens between typing a web address and seeing a page? Quite a lot, for something we casually call a click.

A name → an address → a request → a page

That is the short version. The long version is how a perfectly good afternoon disappears.

Where I've worked

Current

Outcomes Engineer

Diabsolut

Customer discovery and Salesforce POCs.

2026

Account Executive, Data Foundations, Growth Business

Salesforce

Data quality and customer experience for growing companies.

2024 to 2026

Account Executive, Healthcare and Life Sciences

Salesforce

Small and midsized healthcare and life sciences organizations.

2024

Account Executive

Carbon6

Software for e-commerce sellers.

Earlier: Lightspeed Commerce (2022 to 2024), and Virgin Plus, Bell, and Enjoy Technology (2014 to 2022), in sales and multi-location leadership.

View full resume

Notes from the workbench

A doodle in the margin

Same initials, three changes of handwriting. The full name is still at the top if these become illegible.